The story of jewelry packaging
645 2022-11-11

There is an ancient story of "returning a pearl after buying a box", which means that some people pay attention to the nobility of the pearl in the jewelry box, but ignore the value of the pearl as a commodity. Now, Henan Mengxiang Pure Silver Products Co., LTD. (hereinafter referred to as the company), with a jewelry design patent, has sued eight jewelry manufacturers and sellers in China, and has repeatedly won the lawsuit, which has effectively deterred the infringement and plagiarism in the domestic jewelry industry.


For a long time, the domestic silver bracelets, silver necklaces and other silver ornaments are mostly packaged in plain transparent plastic bags. In 2015, Mengxiang Company designed a jewelry box with a transparent plastic window on the front, which makes the silver inside look more attractive, which also attracts consumers to buy. After the new packaging came on the market, it was widely sought after by consumers.

However, not long ago, a lot of similar packaging appeared in the domestic jewelry market, many packaging boxes in addition to the surface printed with the trademark logo and "Mengxiang" is different, the appearance and size and other details are not much different from Mengxiang Company‘s products.